Internet or Online Newsletters are an important component of a robust Internet Marketing campaign for many companies. If your business warrants keeping your clients and prospects informed about current events, new products and services. consider a newsletter.

eMail & Online Newsletters for Customer Loyalty and Revenue
Email marketing through our oopi-newsletterprogram will provide your organization with one of the lowest cost methods of communicating targeted messages and offers to clients and prospects. Let us show you how to use opt-in email marketing [no spamming] as a sales and branding tool or as a retention method for existing customers. Our eMail marketing campaigns require very little effort on your part. We create, deliver and track results at minimal production costs enabling you to reach a high Return On Investment [ROI].

Oopies can help you set up an effective opt-in email marketing campaign from start to finish.

• Determine target audience. Our Internet marketing strategists will listen to your needs and help        you determine the best way to reach your target audience. An Internet Marketing document will be         prepared recommending ads, list sources, and call-to-action statements.

• Build email lists. We will help you build your own opt-in email lists and assist you in gathering         information from previous sales orders, opt-in newsletter subscriptions, etc.

• Write copy. Oopie's experienced creative team will write compelling email copy that effectively         communicates your desired message.

• Test. To determine which email tactic works best, testing is essential. Through testing you can         establish which subject line, special offer, copy or design is most effective.

• Track results. Having an email marketing campaign is most valuable when you measure the end         results. That way you can determine what worked and what didn't. We'll track the responses to         your email campaign and tell you just how many messages were opened, how many links were         clicked, how many converted to purchases and establish your final ROI.

eMail Marketing and Newsletters for Targeted Results

We offer two email marketing and newsletter programs to choose from – the Start-Up Plan and the Custom Plan. Find out more about these effective, economical communication and marketing tools. Click here for details on our email marketing plans

Generate email marketing success with an Start-Up or Custom Plan

We offer two eMail and Newsletter Marketing programs. The first Start-Up Plan is designed for those clients who want to begin trying this method of creating leads, generating revenue and maintaining customer loyalty. The second Custom Plan is for the organization that has been using eMarketing techniques effectively and needs assisting with strategy and implementation.

The custom approach provides more insight into customer and email recipient behavior. The monthly reports are more detailed and deliver measurable results that can be associated with Return-On-Investment (ROI).

Start-Up Plan

Design and layout of email/newsletter template. Includes creation of HTML and text versions. Inclusion of graphics/images as provided by client. Approximately three hours of creative time is allocated to this process.

All images and graphics sent to Oopies must be either in JPEG or GIF format for PC use. Images not optimized for web use may take additional time to optimize and additional fees may apply.
The Newsletter or eMail document includes copy creation, editing, correction and two revisions for up to 250 words. Again, approximately t hree hours of creative time is allocated to this process.

Includes creating and configuring an account to collect subscriber email addresses and HTML code for a sign-up form. Fully customizable look and feel of all interactive pages and forms. Also provided are options for “gift reminder”, “send page to a friend” and “forward email to friend”.

Tracking of results and reporting is unlimited and archived for analysis. Includes stats for number of subscribers, new subscribers by month, number of un-subscribes, number of emails sent, email open rate, bounce rate and click thru rate (for each campaign and overall monthly results reporting).
Monthly Maintenance, Sustaining Services and Number of Subscribers Fees cover the ongoing creation and implementation of the eMail and Newsletter programs.

Costs associated with this Start-Up Plan or for Custom Plan : Call Us and request a specific proposal or for more information about any of our Web marketing services, please contact us