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Web Marketing |
Once your web site is complete it will need visitors - visitors who are genuinely interested in your site and who will take the next step and contact you or purchase your product or service. Let Oopies Web Design generate the traffic you need by optimising your web site for the search engines and directories. In order to add value to your business you must also direct quality traffic to your site. To do this, you need to promote your website via multiple, cost-effective channels.
The Search Engine Optimisation Process
The process of optimising a web site for the Search Engines can be broken into three constituent parts. It involves 'cleaning' a site to ensure the site can read by the engines. Keyword (search term) research is then conducted to fine-tune the search engine terms you are wanting to rank for. The site is then optimised and submitted to the search engines. Ongoing maintenance is also paramount to ensuring your site is keeping abreast of your competition. This involves continual research into your ranking and keywords.
Properly Coded Web Pages
Your site will have to be 'readable' by the Search Engines. Poorly coded web pages and incompetent optimisation can easily hamper results. Oopies Web Design can go through your code line by line to ensure your web site is properly structured. This will often result in quicker page load times and greater cross-platform compatibility.
Keywords and Search Terms
Refining the terms you should on your web pages is paramount to successful results. We can create a list of terms real people are using and insert them into your site.
Search Engine and Directory Submission
Once your site is optimised we will submit your site to the appropriate search engines and directories.
All of our sites are created in such a way that they will be immediately readable by the search engines. Search Engine Optimisation is the process of ensuring the site will gain traffic to your site that will yield results. |
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Email Marketing
What Is It?
Email marketing is all about connecting with your customers and staff in one of the most cost effective and convenient was possible. And
now with the rise of the mobile phone availability, text messaging (TXT / SMS) has also become one of the quickest, easiest and cost effective communication methods of the century.
So how do you get into this market? Where do you start if you want to send 10,000 customised emails to your client database each week? How can you send out your weekend specials to hundreds mobile phone users no matter where they are? Just give us a call!
The Oopies Difference
Oopies is committed to staying on top of the latest communication technology. This includes bulk email and TXT services. We have built
unique online systems that allow you to send customised, targeted messages to your client database in minutes. Oopies can provide you with your own password to view detailed up-to-the-minute reports on all email campaigns sent. Reports include statistics and graphs of emails delivered, times that emails were opened, subscribers / unsubscribers over time, which links were clicked and when. We can even personalise your emails with your customer's name or company with our powerful e-mail-merge system.
If you would like to discuss how TXT messaging or email marketing systems can save you money and improve your marketing message,
get in touch today.
For more information about any of our Web marketing services, please contact us |
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